IBM announces the acquisition of Ustream

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IBM officially announced the acquisition of Ustream today. Here is some of the press release
IBM buys Ustream

The Ustream acquisition will extend the IBM Cloud platform to help enterprise clients unlock the value of video, a rapidly-evolving digital media and data asset. Ustream provides cloud-based video streaming to enterprises and broadcasters for everything from corporate keynotes to live music concerts.

IBM Cloud is assembling transformational capabilities into the new Cloud Video Services unit to help clients across a wide range of industries integrate video into a strategic source of data. This includes media & entertainment, retail, education and government services

At the heart of the Ustream portfolio is the open Ustream Development Platform which enables clients to create custom video apps to run video on any device and embed video into any application, securely and reliably. Clients can use the company's real-time social sentiment analytics to gauge audience reactions to the live streaming content. IBM will integrate Ustream's development platform into Bluemix to allow clients to provide distinct video services to developers

I have to wonder what will happen to all the archived videos and free services they offered?

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