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IBM announces IBM Connect - not that IBM Connect the other IBM Connect


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In a confusing move, IBM announces IBM Connect for hybrid clouds, not the annual IBM Connect conference that they hold.

Ready, set, connect… to the hybrid cloud with IBM Connect!
Today, IBM Cloud is announcing a new series of Connect offerings that provides the full spectrum of hybrid cloud solutions for enterprises of all sizes. Without all of your apps and data working together on the cloud made possible through IBM Connect, you risk placing last in this digital race.

This will be interesting in the race for SEO, help via Google or whatever else.  It could be as simple as someone didn't pay attention or maybe IBM Connect gets a new name, again. I mean the IBM Connect conference we all attend, not the IBM Connect they just announced.
Read more here and here