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For $7500 you too can be a Redbook Author


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I was intrigued by the offer that came in from IBM to all business partners about Redguide opportunities via the IBM Redbook program.  Apparently you can now write a guide that uses your company solution and have it placed in the free resource site we all love called IBM Redbooks.

Now, for the first time, your company can leverage the IBM Redbooks brand and audience by creating an IBM Redguide publication featuring your solution and how it solves challenges and provides unique business value.

They had me at this point thinking this would be great to build one around a solution that wasn't over the top marketing.  An enhanced whitepaper was my thought.  I was confused they were using the IBM Redbooks branding since that resource was always free and immeasurable in most instances into deep technical knowledge.  Partners and consultants spent months on site writing these deep dives all day.

I then got to the below:

Image:For $7500 you too can be a Redbook Author

So for one year and $7500 USD you can push your solution into the search results of IBM Redbooks.  Do you find value in this as a partner or a devalue in IBM Redbooks?