SW102 Social Analytics: Key to a Competitive Social Enterprise

Mark Heid and Stela Lupushor  February 6 2013 10:32:21 AM

Social enterprises are leading their industries by applying analytics to their internal and external social interactions.  Come learn about cutting-edge ways of applying social analytics for improved employee recruitment and performance as well as consumer engagement optimized for personalized marketing by using social insights.  We will start with an investigation of a business challenge and then move into detailed use case examples and live demonstrations that will illustrate how social analytics can help your organization tackle that challenge and become a leader in the marketplace.